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Polines Marketing Study Program Holds Guest Lecturer Class: Strategies to Survive Amid Global Economic Pressures

Arif Widi Hatmojo

19
Polines Marketing Study Program Holds Guest Lecturer Class: Strategies to Survive Amid Global Economic Pressures
Polines Marketing Study Program Holds Guest Lecturer Class: Strategies to Survive Amid Global Economic Pressures

SEMARANG, the Department of Business Administration, Semarang State Polytechnic (Polines) held a Guest Lecturer Lecture activity on November 9, 2026, raising the theme...


SEMARANG, November 9, 2026 – The Department of Business Administration at Semarang State Polytechnic (Polines) held a Guest Lecturer Session on November 9, 2026, under the theme “Strategies to Survive Amidst Global Economic Pressures through Cross-Sector Synergy.” This event serves as an effort to enhance students' insights, knowledge, and competencies in facing increasingly complex global economic dynamics and challenges.


The guest lecture featured speakers from both professional and academic backgrounds who possess extensive experience and expertise in their respective fields. The presence of these speakers is expected to provide real-world perspectives on the strategies that businesses and industries must implement to navigate global economic pressures.


During their presentations, the speakers discussed the importance of adaptability, innovation, competitiveness enhancement, and cross-sector collaboration as strategic measures to maintain business continuity and growth. Synergy among education, government, businesses, and industries is identified as a critical factor in creating a resilient and sustainable economic ecosystem.


Through this event, students are expected to not only gain theoretical understanding but also obtain practical insights into the conditions and challenges faced by the workforce and industry. Direct interaction with the speakers also provides students with the opportunity to discuss, exchange ideas, and broaden their professional horizons.


The Department of Business Administration at Polines is committed to consistently delivering learning activities that are relevant to the needs of the business and industrial sectors. This guest lecture program represents the implementation of education that integrates academic perspectives with the practical experience of industry practitioners.


With the successful execution of this event, it is hoped that students of the Department of Business Administration at Polines will be better prepared to face global economic challenges, develop an adaptive and innovative mindset, and build cross-sector synergies and collaborations in developing future business enterprises.


Author : Arif Widi Hatmojo

Editor : Juli Widiyanto

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